Although all the tools to serve up your web site yourself are readily available, it is probably not your best bet to go it alone. The realities of keeping a computer system up and running, web server software functioning properly, with an adequate connection to the Internet, all the while running industrial strength security software to protect your system from outside, and sometimes hostile, influences is a formidable task best left to others. This discussion will consider some of the factors in choosing a web site host.

     The key question to ask is how much of the technical details do you really want to get bogged down with, as opposed to spending that time and energy attending to what you are really good at - running your business. When you choose a web host what you are really doing is hiring a webmaster.

     Almost all web hosts provide essentially the same services. The critical factor is "How important are you and your business to that webmaster?" At Web Marketing Technologies forward thinking entrepreneurs are who we choose to serve. We cut our cyber teeth in the leading technological corporations and deliver that same technical excellence to you, the individual business leader.

     Pricing schemes for web site hosting run from around $20 per month up through several hundred dollars, with most of them clustering in the $50 - $75 range. In the vast majority of cases ALL web site maintenance (placing and updating files on the server, setting up email accounts, promotions to search engines, monitoring visitor logs, etc.) is your responsibility. Web Marketing Technologies will take care of all the details for you and translate the computerese into real world terms.

     Wading through the blizzard of offers from web hosts can dazzle the uninitiated with a myriad of very impressive statistics about storage capacity, transfer rates, bandwidth, server extensions, POP3 accounts, secure socket layers, blah, blah, blah. Most techies know that you don't have a clue about what all the cyber gibberish really means. Most of the nifty features and impressive specs that run up the cost have no positive effect on your bottom line nor do they technically enhance your particular site. Those features and specs do sound great though and they have really keen names.

     If that is what you really want Web Marketing Technologies will happily list for you our extremely competitive technical details. WMT virtual servers and technological services will match or exceed anyone's, but with a dose of business and marketing reality underlying it all.

     Next we will discuss what it takes for a web site concept to evolve into the files stored on your web server and viewed in web browsers everywhere.